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In the PR and advertising industries, reputation is of the utmost importance. The way you treat your clients reflects positively (or negatively) on your company. Excellent customer service is a must, since word-of-mouth generates a substantial portion of your business. You need software with strong contact management capabilities. Your CRM solution should be accessible, since you may need to access customer data from anywhere - the office, your home, an airport, etc. You need something that offers leads tracking, account management, and customer service analysis. Most importantly, you need software that is easy learn and time-saving in nature. Web Cliento was built with the PR and advertising industry in mind. The company who developed this CRM software, Erudite Systems, does similar business. We interact with clients on a daily basis; we needed a way to track and analyze not only accounts but prospects for new business. You'll find that Web Cliento will help you drive sales and provide better customer service. What's more, our online CRM software offers some features that make it especially useful. Web Cliento is based on the web, so no software installation or data storage is necessary on your end. This also means that you can access your customer data from any computer with an internet connection. Finally, Web Cliento is collaborative software - you can share contacts, lead tracking, and account management events with others at your company. See also the Online CRM for PR & Advertising FAQ. |
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Copyright 2006 by Erudite Systems, Inc. |
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